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Effective use of Corporate Live-Tweeting: Ackman Vs. Herbalife
by Lucy on 24 July 2014

Is he a white knight? Is he a showman? Is he, as Fabio Savoldelli, suggested, morally right but financially wrong? Wherever you sit on the Bill Ackman vs. Herbalife fence, there is one thing we can surely all agree on; Ackman is certainly confident. Ahead of his incredibly long presentation on the dark side of Herbalife, Ackman spoke of a big reveal comparable to Enron’s.....

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