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Here's a summary of interesting discoveries that the Investis Consulting team has recently made as we go about our work. Showcasing new projects, innovative content, smart tech and good reads:


badapple   Bad Apple
"The legibility of the text is only one of Apple’s many design failures." This article from Co.Design takes a dig at Apple's failure to adhere to its original design principles, and whether the company focuses on making things look good rather than making well-designed products.
analytics   Why should I care about analytics?
Bowen Craggs have produced a helpful piece around how to make website analytics relevant to multiple stakeholders in your business. It focuses around tailoring the statistics so that they clearly meet a goal the person in front of you cares about.
curtainmenu   It's curtains for...the traditional mobile menu
A designer from Sony Playstation has revealed a new menu concept aimed at being much better from a usability standpoint than its traditional counterpart. The curtain menu allows users to view primary and secondary menu items at the same time, rather than going back and forth.
flexphone   Flexible smart phone
With curved screens becoming more and more prevalent, this prototype flexible smart phone shows just how far the technology has come. In the video from Queens University, we see how users can flip through e-books and pull back an Angry Birds slingshot, just by bending the screen.

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